There are more international art fairs and artists than ever. While visitors may only witness final happenings, what goes on behind the scenes for artist participants can present a totally different picture (no pun intended). In Italy (at the Biennale), logistical idiosyncracies went with the territory. In Toronto, for an established local event, like Art Expo, perhaps my expectations were too high. When event dates were moved up, just before Christmas (with tardy website adjustments, and a clash with a competing art show), other surprises weren’t yet in the air. (Please see an earlier blog entry, "Change of Date, Change of Fate: Toronto Art Expo 08 Snowed Under," March 16, 08)
Reminders were included in Art Expo e-communications assuring that "no other" show goes to Art Expo’s lengths to make things easy for those exhibiting. However, return e-mails, phone calls, and receipts, were difficult to obtain. Also, pre-show move-in wasn’t happy. Arriving for a mandatory end-of-the-day slot, it was disappointing to discover that recommended (rented) booth equipment wasn’t in place, making eventual set-up uncertain and tense. (I am very grateful to those who took non-job related initiatives, well into the night, to help postion my display prior to the next morning.)
Art Expo artists incur heavy costs for the privilege of participation, no matter show actualities. Here’s my own tally:
Sums Paid to Rime Canada: $1957
• Amount for the smallest booth (5 x 15 feet): $1695
• Amount for participating in the Toronto Life Advertisement option: $265
Sums Paid to "Recommended Decorators": $859.34
Booth’s basic fixtures (not included in booth registration fee, and outsourced):
• Showtech: rental of 2 high ceiling mounted floodlights (secured at a greater distance from the booth than anticipated): $540.14
• Stronco Show Services: rental of a 5 by 15 foot strip of (poorly cut) grey carpet, no underlay: $166.95
• Canfence: rental of a custom-made (yet rusty and broken) fencing enclosure on which to hang the artwork: $152.25
Sums Paid to the Toronto Convention Center: $55
• Parking Pass: $55
(Internet connection not taken because it was $895 +5% gst for wired access, and $395 for wireless access)
Different art shows, I now realize, can be lighter on the wallet, and suggest less possibilities for set-up stress/additional costs. Take, for instance, the Artist Project (Toronto), which happened the same weekend as Art Expo. Here are their booth rates: 5 X 10 $600 + $300 = $900; 5 X 15 $900 + $400 = $1250; 5 X 20 $1200 + $400 = $1600; 10 X 10 $800 + $400 = $1200; 10 X 15 $1200 + $600 = $1800; 10 X 20 $1600 + $800 = $2400. A note from the Artist Project’s user-friendly Website clarifies inclusions: "We have negotiated a great price for the gallery style hard-wall system. The cost for this rental is included in the price of your booth. This system will facilitate a smooth and easy move-in; all you need to do is hang your artwork and provide your electrical and lighting. As well, these walls will ensure a high-end, professional looking show…"
Right now, I’m looking forward to exhibiting at The Artist Project, Chicago, April 24 - 29, 08. So far, the greatest administrivia difficulties and financial expenses connected with this show pertain to cross-border protocols and logistics. Shipping to an out-of-the-country event, and determining far-from-home transportation, accomodation, and on-site necessities presents fresh challenges and adventures…
If this blog becomes a little less active over the next few weeks, please understand. Now, back up to the painting studio!